{"id":372,"date":"2020-12-09T14:27:46","date_gmt":"2020-12-09T14:27:46","guid":{"rendered":"http:\/\/test.publiline.it\/?page_id=372"},"modified":"2021-06-14T14:10:26","modified_gmt":"2021-06-14T14:10:26","slug":"branded-spaces-2-4-2","status":"publish","type":"page","link":"https:\/\/www.publiline.it\/index.php\/branded-spaces-2-4-2\/","title":{"rendered":"Digital Engagement"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Hero&#8221; _builder_version=&#8221;4.7.4&#8243; background_image=&#8221;http:\/\/test.publiline.it\/wp-content\/uploads\/2020\/11\/circle-background-pattern.png&#8221; min_height=&#8221;118px&#8221; custom_margin=&#8221;||-57px|||&#8221; custom_padding=&#8221;|||&#8221; animation_style=&#8221;zoom&#8221; animation_intensity_zoom=&#8221;4%&#8221;][et_pb_row _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_padding=&#8221;|||&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;top&#8221; animation_intensity_slide=&#8221;3%&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.7.7&#8243; text_font=&#8221;||||||||&#8221; header_font=&#8221;Montserrat|700||on|||||&#8221; header_text_color=&#8221;#353740&#8243; header_line_height=&#8221;1.3em&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_margin=&#8221;|||&#8221; animation_style=&#8221;fade&#8221; header_font_size_last_edited=&#8221;off|desktop&#8221; locked=&#8221;off&#8221;]<\/p>\n<h1><span style=\"color: #edf000;\">DiGITAL EXPERIENCE<\/span><\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_padding=&#8221;|||&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;top&#8221; animation_intensity_slide=&#8221;3%&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Case Study Text&#8221; _builder_version=&#8221;4.7.4&#8243; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;0px||30px||false|false&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.7.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; animation_style=&#8221;fade&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.7.7&#8243; text_font=&#8221;Montserrat||||&#8221; text_text_color=&#8221;#353740&#8243; text_font_size=&#8221;22px&#8221; text_line_height=&#8221;1.8em&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;99%&#8221; custom_margin=&#8221;|-67px||||&#8221; custom_padding=&#8221;|0px||||&#8221; animation_style=&#8221;flip&#8221; animation_intensity_flip=&#8221;20%&#8221;]<\/p>\n<p class=\"p1\"><span class=\"s1\" style=\"color: #ffffff;\">Il modo in cui i consumatori interagiscono con i brand \u00e8 cambiato e i video oggi sono in prima linea nel creare relazione e coinvolgimento, oltre che avere un impatto diretto nei comportamenti d\u2019acquisto.\u00a0<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.7.4&#8243; text_font=&#8221;Montserrat||||&#8221; text_text_color=&#8221;#747d88&#8243; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.8em&#8221; header_font=&#8221;||||||||&#8221; header_4_font=&#8221;Montserrat|600|||||||&#8221; header_4_font_size=&#8221;22px&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_margin=&#8221;|12px|60px|50px|false|false&#8221; custom_padding=&#8221;||0px|||&#8221; animation_style=&#8221;fade&#8221; locked=&#8221;off&#8221;]<\/p>\n<h4><span style=\"color: #ffffff;\">Cosa abbiamo fatto<\/span><\/h4>\n<p><span color=\"#ffffff\" style=\"color: #ffffff;\">Customer Experience Strategy, Branded Spaces, Brand Engagement, Format Development, Product Display,\u00a0 Set-up, Printing.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.7.7&#8243; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221;][et_pb_row _builder_version=&#8221;4.7.7&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.7.7&#8243; header_font=&#8221;Montserrat|700||on|||||&#8221; header_text_color=&#8221;#353740&#8243; header_font_size=&#8221;31px&#8221; header_line_height=&#8221;1.3em&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; custom_margin=&#8221;|||&#8221; animation_style=&#8221;fade&#8221; header_font_size_last_edited=&#8221;off|desktop&#8221; z_index_tablet=&#8221;0&#8243; text_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; text_text_shadow_vertical_length_tablet=&#8221;0px&#8221; text_text_shadow_blur_strength_tablet=&#8221;1px&#8221; link_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; link_text_shadow_vertical_length_tablet=&#8221;0px&#8221; link_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ul_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ul_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ul_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ol_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ol_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ol_text_shadow_blur_strength_tablet=&#8221;1px&#8221; quote_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; quote_text_shadow_vertical_length_tablet=&#8221;0px&#8221; quote_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_2_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_2_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_2_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_3_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_3_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_3_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_4_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_4_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_4_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_5_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_5_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_5_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_6_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_6_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_6_text_shadow_blur_strength_tablet=&#8221;1px&#8221; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; locked=&#8221;off&#8221;]<\/p>\n<h1 style=\"text-align: right;\"><span style=\"color: #edf000;\">COMUNICAZIONE DIGITALE<\/span><\/h1>\n<p>[\/et_pb_text][et_pb_slider _builder_version=&#8221;4.7.7&#8243; 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header_4_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_5_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_5_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_5_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_6_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_6_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_6_text_shadow_blur_strength_tablet=&#8221;1px&#8221; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221;]<\/p>\n<p style=\"text-align: center;\">La comunicazione digitale \u00e8 diventata un elemento imprescindibile nell&#8217;ambito della relazione con l&#8217;utente. Supporti in grado di mostrare contenuti dinamici e video sono sempre pi\u00f9 diffusi poich\u00e8 il linguaggio digitale, ovvero video, testi dinamici, animazioni e contenuti interattivi, risulta essere un mezzo esperienziale di grande efficacia qualora si vogliano trasmettere concetti complessi che i media tradizionali non sarebbero sufficienti a esaurire. Inoltre la tendenza a digitalizzare la comunicazione risulta maggiormente sostenibile in quanto ad impatto ambientale, non producendo sprechi di materiale legati all&#8217;esigenza di continuo refresh dei contenuti.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.7.7&#8243; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221;][et_pb_row _builder_version=&#8221;4.7.7&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.7.7&#8243; header_font=&#8221;Montserrat|700||on|||||&#8221; header_text_color=&#8221;#353740&#8243; header_font_size=&#8221;31px&#8221; header_line_height=&#8221;1.3em&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; 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header_6_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_6_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_6_text_shadow_blur_strength_tablet=&#8221;1px&#8221; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; locked=&#8221;off&#8221;]<\/p>\n<h1 style=\"text-align: left;\"><span style=\"color: #edf000;\">DIGITAL ENGAGEMENT<\/span><\/h1>\n<p>[\/et_pb_text][et_pb_slider _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221;][et_pb_slide heading=&#8221;INTEGRATED LCD SCREENS&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; background_image=&#8221;https:\/\/www.publiline.it\/wp-content\/uploads\/2020\/12\/space-race-adidas-digital-engagement.jpg&#8221; background_enable_image=&#8221;on&#8221; sticky_transition=&#8221;on&#8221;][\/et_pb_slide][et_pb_slide heading=&#8221;PROJECTORS&#8221; _builder_version=&#8221;4.7.7&#8243; 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